• As a general rule you still want to have the lead and build the pot.
• If you were betting a draw on the flop, you must use your best judgment and decide whether to fire again. Remember to always re-evaluate your hand as the play progresses.
• Do not call down big bets with a medium holding, unless you play with a habitual bluffer or a player who is quite obviously on tilt.
• You can make a steal-raise/steal-bet against tight players if you smell a semi-bluff and you have some kind of draw, but you have to wait for the moment when you have a good read on your opponent. For example, you hold KQs and the flop came 10-9-3. You called a small bet from a lone opponent and now a 6 hits, which also gives you a flush draw. If you sense weakness in your opponent, who bets again, it is appropriate to raise as a semi-bluff. You are likely to have at least 12 outs (any J or flush card) to a better hand than your opponent and possibly as many as 18 outs (if a K or Q will win the pot for you).